About Us



Founded in March 1990, Long Shine Equipment & Supplies Pte Ltd (Singapore) is well-known of offering our expertise in knowledge and support for major Electronic Manufacturing Services (EMS) in Asia region.

Longshine is one of the fastest rapid growing companies in the industry; we are an authorized distributor of a wide range of SMD equipment and production material from world well-known equipment manufacturer such as Kurtz Ersa, IBL, PVA Synapse Imaging, Metronelec, Henkel and many more. Mostly of what the industry needs.

Longshine has a dedicated team of employees with extensive knowledge to provide value-added services such as engineering support, product design and development, excellent customer service and connects you with superior quality products with competitive pricing.

Since the incorporation of Longshine in Singapore for more than 25 years, we had expanded our business presence into other areas in Asia, regional locations in Peninsular Malaysia and Thailand.

In 2015, together with our long time partner, Ersa, we setup our SEA Demonstration & Application Center in Penang. The showroom is intended to primarily address high-tech industry specialising in electronics for customers around the region. With this setup, we are better able to support and advise customers in a more comprehesive manner where it is becomng more dynamic in the electronics manufacturing segment.

The demo & application center provides an ideal platform for the exchange of technological ideas with users as well as potential customers. Machines as well as soldering tools can be tested, evaluated and assessed onsite.

In addtion, precise production times can be determined for individual electronic sub-assemblies across the different Ersa equipment. Based on the results, our experts can recommend the optimal machine setup and configurations to meet the demands of the production capacity requirements.



Mission Statement: We are committed to be a world class player by providing quality services, products and solutions that earn customers trust and build lifetime relationships.